Consumers are increasingly reaching for food and beverages that not only taste good, but also benefit their gut health, immunity, sports performance, or cognitive health. With the functional beverages market forecasted to be worth over $700 billion by 2032, and the novel ingredients market growing three-fold in just a decade, the sector is looking hotter than ever. 

However, as evidenced by recent lawsuits, this opportunity comes with increased risk. Now more than ever, the industry needs scientific validation of claims, regulatory backing, and appealing formulations to stand behind their products. 

To this end, we'll be uniting experts from across Product Development, Ingredient Science, Nutrition, and Microbiome to deep-dive into cutting-edge data, best clinical practices, and fresh case studies to support the flourishing Functional F&B Sector. 

Take a break from tradeshows this winter to join other technical experts at the Bioactive Formulation for Functional F&B summit.